Kingmakers: SA’s 10 biggest sports betting sites ranked

· The South African

The numbers behind SA’s 10 biggest sports betting sites are truly staggering. Sports-mad South Africans don’t just love a good flutter, they take their betting very seriously.

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In the 2024/25 financial year, Mzansi’s gambling industry generated R75 billion in gross revenue against a staggering R1.5 trillion in total turnover, according to the National Gambling Board.

For context, just one decade ago, that revenue figure was just R27 billion. And online play through SA’s 10 biggest sports betting sites is the driver behind this exponential growth.

Online sports betting accounts for 60% of all gambling revenue, generating R52 billion on its own. Better still, the industry is quick to defend its position, saying it directly employs over 33 000 people and generates R5.8 billion in taxes and levies.

SA’S TOP 10 BIGGEST SPORTS BETTING SITES

With all this wealth and success swirling around, which are SA’s 10 biggest sports betting sites? We sourced traffic analytics from Six SiGMA’s DMAIC Black Belt-powered dataset, measured reliably from January 2024 to December 2025.

1. BETWAY

It’s not even close on pure numbers, Betway is South Africa’s biggest online bookmaker by far. Traffic surged from 21-million visits in January 2024 to 46 million by December 2025. That’s a 109% increase, cementing its position as the runaway leader with a 54.7% share SA’s 10 biggest sports betting sites. Impressively, Betway appears to have crossed over globally, too. Not only does it rank as the most visited sports gaming site in South Africa, but it holds seventh position worldwide.

2. HOLLYWOODBETS

Meet the next homegrown challenger from KwaZulu-Natal. Hollywoodbets has grown impressively, from 20 million to 24.5 million visits over the same two-year period we’re looking at. Therefore, it firmly holds the number two spot for SA’s 10 biggest sports betting sites. However, what Hollywoodbets lacks in Betway’s raw traffic, it makes up for in loyalty. Hollywoodbets users engage far more deeply, with 15.39 pages per visit versus Betway’s 5.03, and its bounce rate is less than half that of Betway’s.

3. LOTTOSTAR

This is a different animal entirely. Built around fixed-odds betting on lottery numbers rather than sports, LottoStar traffic fluctuates between 3.7-million and 6-million monthly, with a peak in December 2025 suggesting seasonal interest.  

4. YESPLAY

Small but explosive, YesPlay surged from just 380 000 visits in January 2024 to 2.7 million by December 2025. That’s a 612% increase. It’s licensed by the Western Cape Gambling and Racing Board and is built around a mobile-first app. Spanning sports, lottos, casino and esports, no brand in SA’s 10 biggest sports betting sites has shown as much growth.  

5. WORLD SPORTS BETTING

A legacy operator in South Africa, its traffic has dropped from 1.5 million to 1.3 million visits over the two-year period, an 11.2% decline. Industry experts suggest it is losing users to more agile, mobile-optimised competitors.

6. EASYBET

The mid-market’s fastest climber, EasyBet’s traffic has nearly tripled, rising 198% from 333 000 to 992 000 monthly visits. So, it’s knocking on the door of the million club, and the growth curve suggests it’s probably already there in 2026.

7. SPORTINGBET

Sportingbet’s steady traffic rose from 396 000 to 780 000 visits (42.4%) over the period in question. Not a headline brand, but a genuine mid-tier success story built on solid, incremental gains.

8. SUNBET

SunBet us backed by the country’s most iconic gaming name; the JSE-listed casino resort group Sun International. However, while online traffic has grown 143.7% from 291 000 to 709 000, many will be surprised to see it down in number eight. Proving that a trust advantage in bricks and mortar doesn’t necessarily buy you digital success.

9. SUPABETS

Another brand that’s shrunk outright the last two years. Supabets fell from 880 000 to 687 000 visits, a 21.9% decline. However, it’s still a recognisable name and particularly strong in physical retail betting shops.

10. THE REST

As far as the best of the rest are concerned: SuperSportBet is backed by the continent’s dominant sports broadcaster. And there’s 10bet, which pioneered crypto deposits locally. Each is relatively new, so building market share without yet cracking SA’s 10 biggest sports betting sites outright (during the period in question). Either could break into the top tier within the next year or two …

PLAY WITHIN YOUR MEANS

However, behind every figure is a real customer. And the National Gambling Board’s own data shows 31% of gamblers classify as problem players.

Therefore, if you’re struggling to make ends meet financially and a flutter has stopped being carefree, you can get help at 0800 006 008.

But what do you think? Do you bet online regularly? Do you have a preferred sports or gaming website in South Africa? Please share your thoughts in the comments section below …

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